After a 4 year hiatus due to covid-19, Arbortec Forestwear returned with a bang to the APF exhibition in 2022. The APF exhibition is the UK’s largest forestry, woodland, arboriculture, fencing and biomass show. The show caters not just for the forestry, woodland and tree care industries but is also of interest to the farming industry (Source: APF 2022). Over 320 exhibitors and 22000 visitors attended the 2022 APF show.


Everyone at Arbortec had a fantastic week at the APF Exhibition. It was great meeting friends, old and new, and firing a t-shirt cannon at them for a chance to win one of our newly branded t-shirts. We loved demonstrating our newly branded and upcoming products to the public and encouraging the next generation to #LiveTheTreeLife 🌲Our highlight from the APF show was witnessing Dan Whelan smash the Husqy Pole Climbing Championships with 80ft in 9 seconds and become the reigning world champion! Hats off to everyone involved. 


A lot has happened during those 4 years - including the new re-brand for Arbortec. We took the opportunity to launch our brand new look at the APF.

 

Arbortec new brand logo explained

 

Arbortec started in 1992 and was devoted to selling PPE. During that time the logo remained unchanged, whilst the company itself grew exponentially to become a global brand to be used by people all across the world. 

Arbortec Forestwear KAYO Chainsaw Boots in Purple

As the company pushed its boundaries aesthetically, the need grew for a re-fresh and we decided a revised logo would be needed - it's finally here! Yes, the leaf has been removed but there is still a subtle aesthetic nod to the industry reflected in the canopy in the icon and also in the notches. 

Read more about the Arbortec re-brand here. 

 

 

Arbortec will be introducing its newly branded products in early 2023, ready for purchase. In the meantime we will be selling all of our old-branded products within our heritage collection. Click here to buy now! 

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